Why Open Houses WORK and Job Fairs SUCK. Learn how to hire rock stars FAST.

Engineering Open Houses: Scaling your startup quickly, safely, and effectively. I’m speaking with companies almost daily about the tight technical labor pool these days in the Silicon Valley. We’re all struggling through it. It’s important to think differently than all the other hiring companies; if you plan to win this Talent War. And, … [Read more...]

Smart companies should embrace great marketing techniques to build effective recruiting brands

Companies spend a great deal of time, capital, and effort to market their products:  branding, messaging, lead generation, marketing automation, webcasts, advertising, to PR, etc. If customers don’t buy their products, there’s no point being in business, and understandably so. But what if you can’t build your product because you’re not … [Read more...]

Why startups should hire athletes (Literally).

A little over a month ago, I hired an intern to focus on PR and marketing for Sunol Group.  Having recently graduated with a degree in PR, I assumed that she had the required skills necessary for what I was looking for. I read a bunch of her writing samples, liked her writing style, and assumed that she would crank out content like a … [Read more...]

Job Description 101: How to write the best possible job description to attract the best possible talent

Ever read a job description and feel like the company is looking for 12 people in 1? Well you're not alone. We spend a lot of time working with hiring companies, coaching them on best practices for writing job descriptions.  Truth is though, most companies, and their respective hiring managers steal i.e. cut and paste, their job descriptions from … [Read more...]

How to get your company noticed by great candidates

Unless you’re living under a rock, you probably know tech companies are struggling to hire talented engineers these days. I’ve been in dozens of meetings with VCs and startup entrepreneurs recently, and they’re all feeling the same pain. The term "Talent War" is thrown out daily. The problem is that every company is going after the same group … [Read more...]

Talent Wars

If you thought the only professionals in the Silicon Valley that were making over $200,000 salaries and six figure sign-on bonuses were athletes for storied franchise sports teams like the 49ers; Raiders, A’s, Giants and Warriors, think again… Something unprecedented is happening in the realm of hot technology startup companies in the Silicon … [Read more...]